Tournament Edition

Client : adidas
Agency: U-Dox
Role: Design, Animation
Flavour: Website
-

The Brief: In 2008 adidas aimed to release a limited edition collection of footwear and apparel based on classic pieces, a website was need to support and promote the new collection and to reference the heritage of the collection whilst keeping it still contemporary.
-

The Solution: With influence from the 80's, polygonal forms mixed with a craft/textured appearance, minimal forms animate around images of each of the footwear products. Subtle easter egg animations can be found in each of the sections when interacting with the elements.
-